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DAM for Sitecore renders seo friendly media contenturls.

Example of a image with the title at the end of the url and the asset description as the alt test.

Code Block
languagexml
<img src="/media/526335e8993e43bd8f158b24c678cc86/75-50036/tulips" alt="A field of tulips" />

The title at the end of the src tag, is added through this processor DFS.ContentSearch.Pipelines.GetAssetFieldValue.AppendSeo in this pipeline DFS.GetAssetFieldValue. DFS 8.0.2 - 3 Render DAM for Sitecore Field Types. It is possible to configure which property to append. This is done in the config file DFS.Settings.config.

Code Block
languagexml
<setting name="DFS.MediaUrl.AppendSeo" value="assetname" />

By default we use assetname, which is the title of the asset in Digizuite DAM. If you want to disable this, leave the value empty or remove the pipeline.