DAM for Sitecore renders seo friendly media urls.
Example of a image with the title at the end of the url.
<img src="/media/526335e8993e43bd8f158b24c678cc86/75-50036/tulips" alt="A field of tulips" />
The title at the end of the src tag, is added through this processor DFS.ContentSearch.Pipelines.GetAssetFieldValue.AppendSeo in this pipeline DFS.GetAssetFieldValue. It is possible to configure which property to append. This is done in the config file DFS.Settings.config.
<setting name="DFS.MediaUrl.AppendSeo" value="assetname" />
By default we use assetname, which is the title of the asset in Digizuite DAM. If you want to disable this, leave the value empty or remove the pipeline.
All possible properties can be found in section 3.5 (stampvalue-asset) follow this link DFS 8.0.2 - 3 Render DAM for Sitecore Field Types